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Day 3 | Transcript

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Hello, PRMI, and welcome to day
three of National Conference.

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Yesterday's keynote address by
Victoria Arlen was inspiring,

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and it left me
with a renewed energy

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to continue redefining
possible in my own life.

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If you were not able
to catch her address,

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you can still access it
on our Conference website.

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And now, let's get started
on today's session.

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Some of you are already
familiar with our next speaker,

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Lonnie Mayne.

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In many ways, he's an important
part of the PRMI family.

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We have seen so much
success since making

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his principles of Red
Shoes Living a part

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of our organization's culture.

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Lonnie is an internationally
recognized keynote speaker,

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author and executive performance
coach to many of the top brands

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and most influential leaders in
business and community today.

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He's a former technology
and turnaround executive

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who has developed and advanced
the concept of Red Shoes Living

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in one of the most
innovative themes of our times.

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Red Shoes Living reduces the
negative and non-productive

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noises in our world
and helps people

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become the best they can be
in the way that they work,

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play and live.

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Lonnie's Red Shoes
Living message will

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have an instant and
transformative influence

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on customer experience,
culture, leadership performance

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and the way we live our lives
beyond the boundaries of work.

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I am honored to introduce
my friend Lonnie,

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and I look forward to learning
more about using Red Shoes Living

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to improve our
organization, our customer

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relationships and
our personal lives.

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And now, please
welcome Lonnie Mayne.

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Hello, PRMI family, it is
a pleasure to be with all of you

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again. I had the opportunity
to meet many of you

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a couple of years
ago in Florida.

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And here we are today during
very interesting times.

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I know it's been a
phenomenal year for you,

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an incredibly busy year for you.

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I know that you've been
working incredibly hard.

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And I really hope what I share
with you today is meaningful,

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it's inspiring, and
it connects with you

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in a way that becomes
personal. Through this very

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difficult time that
we've all gone through,

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like many of you, I've had
to re-pivot my own business

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and really talk
about how we could

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help companies and leaders get
through this difficult time.

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Out of that came
Red Shoes Rising,

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which is what I'm
going to take you

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through today. For some of you,

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you may not know what Red
Shoes Living is or have not

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heard about that.

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I'm also going to walk through
that for just a minute as well.

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It'll be a refresher
to some of you,

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and it will be new to others.

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But again, hopefully
meaningful and inspiring.

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I also want to introduce
Nancy Williams, who

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is our chief of staff.

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And today she is actually
going to be on our social media

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accounts, specifically on
@LonnieMayne on Instagram.

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For the first five people
that actually DM her

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on that account,

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she's going to send you and
connect with you a signed copy

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of the Red Shoes Living book.

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So please, we're sharing much
more content out there today

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that's inclusive content,
that much of which

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is coming from you in terms of
how you show up in a Red Shoes

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way.

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So go out there,
DM Nancy, connect

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with her and we'll send you a
signed copy of the Red Shoes

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Living book.

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So Red Shoes Living is
really three things.

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It's a philosophy,
it's a mindset,

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and it's a framework.

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And we're to talk a little
more about that framework here

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in just a minute.

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The philosophy of Red Shoes,

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and by the way, Red Shoes
represent standing out

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for the positive
in the work you do,

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in the way you live your life.

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They are a reminder
of the behaviors

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and of the philosophy, the
mindset, and the framework,

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and how we show up
every single day.

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And I know that you've been
standing out for the positive

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and everything that you're
doing through this very

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difficult time.

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I've heard many
stories and have really

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connected with many of you
on the positivity that's

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happening, as well as the
very difficult, hard work

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that you're going through.

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So Red Shoes Living, as
I said, is three things.

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And I want to talk
about all three

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of those things
for just a minute.

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The philosophy,
again, is stand out

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for the positive in
the work that you do

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and the way that
you live your life.

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The mindset is a
question that you

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can ask yourself,
which basically

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says, Is what I am
about to do Red Shoes?

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Will it stand out
for the positive?

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And you can apply that mindset
to literally every single thing

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that you do, from how you respond
to an email or type an email,

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to how you communicate
with somebody, really

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to just how you show
up in the world.

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It's a question that I ask
myself every single day.

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And if we get that
right, we create what

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we call a Red Shoes experience.

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That's what the red
shoes represent.

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They represent standing
out for the positive.

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When you put a pair of red
shoes on, people recognize them.

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So for me, that's
a reminder of how

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I want to show up in the world.

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So you have the philosophy,
you have the mindset,

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and then you have the framework.

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The framework becomes
the application.

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And I want to spend just
a minute here talking

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about the Red Shoes
framework and really

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share with you how I use that
in my everyday life, how I'm

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using that with you right now
as I'm communicating with you

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on the Red Shoes Rising topic.

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So the framework has
five behaviors to it.

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There's Awareness,
there's Gratitude,

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there's Everybody Has a Story,

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there's Kindness and
Respect, and there's

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Putting Yourself Out There.

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And for me, if I take
all five of those things

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and I can put them
in a very linear way

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I apply them to
one thing at a time,

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to one conversation at a time,
I can apply them to an email

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that I'm sending.

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I can apply them anywhere

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I want,

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and that is what's going
to create the Red Shoes

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experience for me.

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So awareness says that
we have to be aware,

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that we have to put
our phones down,

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that we have to pay
attention, that we

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have to look each
other in the eye

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when somebody else
is talking and really

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receive what they're saying and
understanding them. Gratitude,

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and we'll talk a
little more about this

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as we move through
the keynote today,

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but in this very
tumultuous time,

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gratitude is showing
up like never before.

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The things that I'm
grateful for today

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are different than
the things that I

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were grateful for before
COVID actually happened.

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It's the simple
things that really

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matter, the ability to
have a National Conference,

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to be able to connect,
to learn, to be inspired,

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to work together, to
support each other.

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I'm incredibly grateful
for all of those things.

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And then the third pillar or
the third behavior of dveryone

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has a story.

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It's one of my favorite ones.

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This is how we connect.

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If we are aware
and we're grateful

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and we understand that
we all have stories

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that change every single day,

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that is how we really start
to connect with each other

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and understand each
other. In this year

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that we've had with
all of the changes

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and all of the challenges
that we've gone through,

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we've really connected
with our stories,

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and we've supported each other.

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And that's critically,
critically important

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to the success, not only
of the company, but also,

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as we've been standing
out for the positive

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and how we show up
as human beings.

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So today, all of
you have a story

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that's just a little different
than your story from yesterday.

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If we listen

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and if we connect,

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and if we listen for the
stories with each other,

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we will know what's
happening in our lives

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and know how to navigate
with each other.

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And then respect
and kindness, you know,

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you don't have to
go very far today

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to be respectful and kind.

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And it stands out like
I've never seen before.

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So as noisy

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as the world has become,
kindness and respect

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is actually cutting
through that noise.

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We're all trying to do the
right thing for each other

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and for our customers

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and our co-workers,
and even our friends

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and family and
strangers that we're

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connecting with along the way.

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And then finally, we have
to put ourselves out there.

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We actually have to do something
that creates the action.

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When you take all five
of these behaviors

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you can put them together
and apply them in a moment,

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you create what we call
a Red Shoes experience.

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So none of you have been living
a life of mediocrity this year.

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You've been working hard

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and I know you've gone through
lots and lots of changes,

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both professionally
as well as personally.

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You've been creating
Red Shoes experiences.

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I've heard about many
of these experiences

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and many of these stories,

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and you should be
honored for all of that.

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You know, as we continue
to move forward together

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through this difficult
time, there is hope.

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And I want to talk about
some of those things now.

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So the Red Shoes
Living philosophy, mindset

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and framework is alive and well.

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And you have been applying
it incredibly well.

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So here's a question
for you as we

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transition now: what
do you know to be true?

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If you think about this year

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and you think about yourself,

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and when I ask that
question, what do

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you know to be true about you?

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Are you resilient?

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Have you learned a lot?

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Have you gone through
difficult times?

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You don't quit.

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We keep moving forward.

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We keep supporting each other.

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There are these truths that
we know about ourselves as we

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go through difficult times.

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And I will tell
you, those truths

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become even more polished
as we move forward together,

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and as we work together
to do the right things

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and to stand out
for the positive.

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We've all gone through
tremendous adversity

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in many different ways.
Individual adversity, adversity

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within the organization,
adversity with as busy

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as everybody's been.

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Adversity is
something that's going

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to continue to happen to us.

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And so there's also
been opportunity

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within the adversity as well.

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And that's some of
the stuff that we're

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going to talk about as we
move through the rest of this.

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Now, on March 14,

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2020, for myself,

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and I live in Park City, Utah,

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that was the day that
the town shut down,

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that COVID had actually
hit, that everybody

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was talking about the ski
resorts where I live shut down.

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And there were people in
from all over the world that

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didn't know what to do.

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There was fear.

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There was trepidation.

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There was anxiety,
there was frustration.

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There was even a little bit
of euphoria during that time.

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And we all know the
different stories that

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happened. For a period of time,

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I think we all connected and
said, let's support each other.

250
00:09:44,890 --> 00:09:47,200
We got on Zoom in
different video platforms

251
00:09:47,200 --> 00:09:48,900
and we started to connect.

252
00:09:48,900 --> 00:09:50,610
And along the way,
though, we started

253
00:09:50,610 --> 00:09:52,920
to realize there were all
these incredible stories

254
00:09:52,920 --> 00:09:54,628
and that people were
going through really

255
00:09:54,628 --> 00:09:57,840
challenging times. There
were loss, losses of life,

256
00:09:57,840 --> 00:09:59,770
and there were people
that were getting sick.

257
00:09:59,770 --> 00:10:00,910
And there were challenges,

258
00:10:00,910 --> 00:10:02,663
and there were job
losses, and the economy,

259
00:10:02,663 --> 00:10:04,080
it was changing,
and the noise just

260
00:10:04,080 --> 00:10:08,200
continued to get louder
and louder and louder.

261
00:10:08,200 --> 00:10:10,090
But also, there
were shining lights,

262
00:10:10,090 --> 00:10:11,590
there were people
that were actually

263
00:10:11,590 --> 00:10:13,420
doing the hard work
at every level.

264
00:10:13,420 --> 00:10:16,750
We were supporting each other,
from the nurses and doctors

265
00:10:16,750 --> 00:10:18,910
and scientists and
administrators that

266
00:10:18,910 --> 00:10:21,670
were on the front lines trying
to save lives, that are still

267
00:10:21,670 --> 00:10:23,690
out there working so hard.

268
00:10:23,690 --> 00:10:25,145
We started to applaud them.

269
00:10:25,145 --> 00:10:27,520
We started to see that the
whole world for the first time

270
00:10:27,520 --> 00:10:30,520
was coming together like
we've never had in my lifetime

271
00:10:30,520 --> 00:10:33,200
or maybe in many lifetimes.

272
00:10:33,200 --> 00:10:36,880
Now, Kenneth Knudson and I had
a conversation not too long

273
00:10:36,880 --> 00:10:38,010
after all this happened.

274
00:10:38,010 --> 00:10:40,400
And he said to me, Lonnie,
we're all grieving something

275
00:10:40,400 --> 00:10:43,520
during this time.
I traveled a lot,

276
00:10:43,520 --> 00:10:45,970
and I had stopped
traveling, and maybe we

277
00:10:45,970 --> 00:10:47,753
stopped connecting
with family and friends

278
00:10:47,753 --> 00:10:48,920
because we were quarantined.

279
00:10:48,920 --> 00:10:50,628
And so we were grieving
these things that

280
00:10:50,628 --> 00:10:51,910
became very important to us.

281
00:10:51,910 --> 00:10:53,360
We weren't going on vacation.

282
00:10:53,360 --> 00:10:55,010
We couldn't go outside.

283
00:10:55,010 --> 00:10:56,150
All of these things,

284
00:10:56,150 --> 00:10:56,870
we were grieving

285
00:10:56,870 --> 00:10:58,280
and we were going
through this together.

286
00:10:58,280 --> 00:10:59,500
And it was all different.

287
00:10:59,500 --> 00:11:01,480
As we connected in
a Red Shoes Living

288
00:11:01,480 --> 00:11:04,370
way with each other's
stories, we became aware.

289
00:11:04,370 --> 00:11:05,240
We became grateful.

290
00:11:05,240 --> 00:11:06,823
We started to put
ourselves out there.

291
00:11:06,823 --> 00:11:09,940
We started to become even
more kind and respectful.

292
00:11:09,940 --> 00:11:12,070
Then we realized
what each one of us

293
00:11:12,070 --> 00:11:13,880
was grieving on an
individual basis.

294
00:11:13,880 --> 00:11:16,690
And we stepped in and
we started to help.

295
00:11:16,690 --> 00:11:20,620
Now, this word. hope. Many of
us lost hope, maybe all of us

296
00:11:20,620 --> 00:11:22,240
did at some point in time.

297
00:11:22,240 --> 00:11:24,550
But we're resilient
and we know what

298
00:11:24,550 --> 00:11:26,825
we know to be true
about ourselves,

299
00:11:26,825 --> 00:11:29,200
that we are hopeful people
and that we are moving forward

300
00:11:29,200 --> 00:11:30,940
and that we are
doing good things.

301
00:11:30,940 --> 00:11:33,280
So that hope started to shift.

302
00:11:33,280 --> 00:11:35,140
People started to
humanize in ways

303
00:11:35,140 --> 00:11:36,370
that I've never seen before.

304
00:11:36,370 --> 00:11:38,750
Red Shoes started showing
up all over the world

305
00:11:38,750 --> 00:11:40,210
and people were standing
out for the positive

306
00:11:40,210 --> 00:11:42,220
and doing their part to
reconnect and to support

307
00:11:42,220 --> 00:11:43,630
each other.

308
00:11:43,630 --> 00:11:45,880
We started to humanize, the
doctors and nurses started

309
00:11:45,880 --> 00:11:48,160
putting pictures of
themselves because they

310
00:11:48,160 --> 00:11:49,780
had all these masks
and everything

311
00:11:49,780 --> 00:11:50,780
that they had to wear.

312
00:11:50,780 --> 00:11:52,490
And they wanted people
to know we are human.

313
00:11:52,490 --> 00:11:53,573
We're connecting with you.

314
00:11:53,573 --> 00:11:54,490
We see you.

315
00:11:54,490 --> 00:11:56,470
We're going to do our part.

316
00:11:56,470 --> 00:11:59,590
So in this process, we came
together for the first time

317
00:11:59,590 --> 00:12:03,220
that I've seen, again in my
lifetime, in a global way.

318
00:12:03,220 --> 00:12:07,030
We had actors and musicians
doing free concerts.

319
00:12:07,030 --> 00:12:10,510
We had people doing free
things and giving their time

320
00:12:10,510 --> 00:12:14,050
to try to do their part, all
of which is Red Shoes Living.

321
00:12:14,050 --> 00:12:17,390
More importantly, it's also
what we call Red Shoes Rising.

322
00:12:17,390 --> 00:12:19,120
Now, for those that
have read my book

323
00:12:19,120 --> 00:12:21,770
or have seen the red
shoes living keynote,

324
00:12:21,770 --> 00:12:23,860
the original Red
Shoes Living keynote,

325
00:12:23,860 --> 00:12:26,770
that I talk about my
good friend Maz Iqbal.

326
00:12:26,770 --> 00:12:28,820
He's part of my model
of sustainability.

327
00:12:28,820 --> 00:12:31,960
He's part of the community
that I surround myself

328
00:12:31,960 --> 00:12:33,110
with in support.

329
00:12:33,110 --> 00:12:35,290
He becomes my advocate
and he challenges

330
00:12:35,290 --> 00:12:37,220
me and he inspires
me and he pushes me.

331
00:12:37,220 --> 00:12:39,523
And I, in return, do
the same thing for him.

332
00:12:39,523 --> 00:12:41,440
And all of you here at
the National Conference

333
00:12:41,440 --> 00:12:42,890
are doing that for each other.

334
00:12:42,890 --> 00:12:45,675
You support each other. To
get through difficult times,

335
00:12:45,675 --> 00:12:46,550
that's what it takes.

336
00:12:46,550 --> 00:12:47,720
We have to come together.

337
00:12:47,720 --> 00:12:49,100
We have to be Red Shoes.

338
00:12:49,100 --> 00:12:50,860
We have to continue to rise.

339
00:12:50,860 --> 00:12:52,400
We have to do all these things.

340
00:12:52,400 --> 00:12:56,020
We have to redefine what
possible actually is.

341
00:12:56,020 --> 00:12:58,660
Well, during this time
when this happened for me,

342
00:12:58,660 --> 00:13:00,200
I phoned Maz,

343
00:13:00,200 --> 00:13:02,500
in fact, we were on
WhatsApp on video,

344
00:13:02,500 --> 00:13:05,510
and I was on a little
walk outside of my house.

345
00:13:05,510 --> 00:13:07,870
And I was complaining about
some of the things that

346
00:13:07,870 --> 00:13:08,930
were happening

347
00:13:08,930 --> 00:13:10,280
and how awful it was,

348
00:13:10,280 --> 00:13:11,830
and he was listening to me.

349
00:13:11,830 --> 00:13:15,340
He was also trying to challenge
me and push me forward and get

350
00:13:15,340 --> 00:13:18,807
me to step in and start to step
through the difficult times

351
00:13:18,807 --> 00:13:19,640
that were happening.

352
00:13:19,640 --> 00:13:22,220
And he posed one question
to me that stayed with me

353
00:13:22,220 --> 00:13:24,440
and continues to
stay with me today.

354
00:13:24,440 --> 00:13:28,390
And that question was, Lonnie,
what does this open up for you?

355
00:13:28,390 --> 00:13:30,670
And I had never thought
about that before,

356
00:13:30,670 --> 00:13:33,100
but as I really reflected
on that that day,

357
00:13:33,100 --> 00:13:34,910
what does this actually
open up for me?

358
00:13:34,910 --> 00:13:37,690
I started to realize
this was an opportunity

359
00:13:37,690 --> 00:13:40,690
to redefine
possible, to redefine

360
00:13:40,690 --> 00:13:43,270
who I was as a human being.

361
00:13:43,270 --> 00:13:45,100
And as we talked
about it with my team,

362
00:13:45,100 --> 00:13:47,980
we said, what are the things
that we do when challenges

363
00:13:47,980 --> 00:13:50,290
hit us, when
opportunities hit us,

364
00:13:50,290 --> 00:13:52,330
when adversity comes our way?

365
00:13:52,330 --> 00:13:53,870
We have these choices.

366
00:13:53,870 --> 00:13:55,750
In the case of
COVID, we actually didn't

367
00:13:55,750 --> 00:13:59,950
have a choice. COVID stepped
forward and we had to step in.

368
00:13:59,950 --> 00:14:03,670
Many times we get to choose
not to step in, to step aside,

369
00:14:03,670 --> 00:14:05,150
to step somewhere else.

370
00:14:05,150 --> 00:14:07,730
But in this situation,
we had to step in.

371
00:14:07,730 --> 00:14:09,970
It was the first thing
that we had to do.

372
00:14:09,970 --> 00:14:12,850
Then we had to realize that
somewhere along the way, hope

373
00:14:12,850 --> 00:14:14,540
started to come back.

374
00:14:14,540 --> 00:14:15,860
And we had to step through it.

375
00:14:15,860 --> 00:14:17,180
And we had to step
through it together,

376
00:14:17,180 --> 00:14:18,170
and we had to work together,

377
00:14:18,170 --> 00:14:19,550
we had to support each other,

378
00:14:19,550 --> 00:14:20,990
and we had to make
changes. Again,

379
00:14:20,990 --> 00:14:25,430
we had to redefine what possible
was. With the right mindset,

380
00:14:25,430 --> 00:14:26,980
as we started
stepping through this,

381
00:14:26,980 --> 00:14:29,260
we realized we were
going to step up.

382
00:14:29,260 --> 00:14:32,170
And as we're all here together
this week at the National

383
00:14:32,170 --> 00:14:34,120
Conference, there
are so many stories

384
00:14:34,120 --> 00:14:36,340
of where you've stepped
up, where we're actually

385
00:14:36,340 --> 00:14:38,690
better for having gone through
this very difficult time.

386
00:14:38,690 --> 00:14:41,620
And that's not to take
away from the loss of life

387
00:14:41,620 --> 00:14:45,142
and from people getting sick and
from job losses for many people

388
00:14:45,142 --> 00:14:46,100
out in the world today,

389
00:14:46,100 --> 00:14:48,490
and all these difficult changes.

390
00:14:48,490 --> 00:14:51,400
But we know what we know
to be true about ourselves

391
00:14:51,400 --> 00:14:54,400
and that we will continue to
step in to either adversity

392
00:14:54,400 --> 00:14:56,020
or to opportunities.

393
00:14:56,020 --> 00:14:57,200
We will step through,

394
00:14:57,200 --> 00:14:59,180
and as we step through, that
can be the most difficult time.

395
00:14:59,180 --> 00:15:00,847
It can also be the
most rewarding time

396
00:15:00,847 --> 00:15:03,160
because we learn so much.

397
00:15:03,160 --> 00:15:06,070
And then eventually, we step up.

398
00:15:06,070 --> 00:15:07,560
We talk about a continuum.

399
00:15:07,560 --> 00:15:09,310
As we went out with the
Red Shoes Living team

400
00:15:09,310 --> 00:15:11,393
and we started working
with companies and leaders,

401
00:15:11,393 --> 00:15:14,590
it became very clear to us that
not everybody was stepping in.

402
00:15:14,590 --> 00:15:16,570
And in fact, on
the continuum, 10%

403
00:15:16,570 --> 00:15:19,210
of the leaders and the companies
that we were working with

404
00:15:19,210 --> 00:15:20,320
hadn't stepped in at all.

405
00:15:20,320 --> 00:15:21,487
They didn't know what to do,

406
00:15:21,487 --> 00:15:23,440
they were frozen.
Then many companies,

407
00:15:23,440 --> 00:15:25,960
and this is where the
majority reside, started

408
00:15:25,960 --> 00:15:27,430
to step through.

409
00:15:27,430 --> 00:15:29,630
That was where most people went.

410
00:15:29,630 --> 00:15:31,940
And sometimes you step through,
and you get ahead of it,

411
00:15:31,940 --> 00:15:33,170
and sometimes you fall back.

412
00:15:33,170 --> 00:15:35,380
And they were getting
stuck in that area.

413
00:15:35,380 --> 00:15:38,500
There was this 20%, and
PRMI and the PRMI family

414
00:15:38,500 --> 00:15:41,360
is in this 20%, that stepped up.

415
00:15:41,360 --> 00:15:44,380
They redefined what
possible actually was.

416
00:15:44,380 --> 00:15:46,180
They started making
the necessary changes

417
00:15:46,180 --> 00:15:47,680
that they had to
within the business

418
00:15:47,680 --> 00:15:49,138
as well as in their
personal lives,

419
00:15:49,138 --> 00:15:52,240
as well as with leaders, in
support of the customers

420
00:15:52,240 --> 00:15:54,250
and everybody that
you work with.

421
00:15:54,250 --> 00:15:57,310
That's what we call stepping
up, and that's what we actually

422
00:15:57,310 --> 00:15:59,590
call Red Shoes Rising.

423
00:15:59,590 --> 00:16:02,290
For me, during this time, it
was about rebuilding my house

424
00:16:02,290 --> 00:16:03,560
and I'm very visual.

425
00:16:03,560 --> 00:16:06,220
And when I think about this,
rebuilding my house actually

426
00:16:06,220 --> 00:16:08,890
meant something
completely different.

427
00:16:08,890 --> 00:16:11,560
I wanted to look at the
business, just like all of you

428
00:16:11,560 --> 00:16:13,930
did, and said, how can we
use this as an opportunity

429
00:16:13,930 --> 00:16:17,140
to step up, to make it
better, to rewrite content,

430
00:16:17,140 --> 00:16:19,000
to do things in a much
more Red Shoes way,

431
00:16:19,000 --> 00:16:21,850
to create even more
Red Shoes experiences?

432
00:16:21,850 --> 00:16:23,000
I looked at my health.

433
00:16:23,000 --> 00:16:25,810
And I said, am I healthy, is
this open something up for me

434
00:16:25,810 --> 00:16:29,000
where I can actually focus
on my health? For all of us,

435
00:16:29,000 --> 00:16:31,310
or most of us, we're still in
remote work environments,

436
00:16:31,310 --> 00:16:33,370
and we're able to do things that
we weren't able to do before.

437
00:16:33,370 --> 00:16:34,660
That's what it opened up.

438
00:16:34,660 --> 00:16:37,700
Some of us can work
out at home. For me,

439
00:16:37,700 --> 00:16:40,300
I could do conference
calls outside or on hikes,

440
00:16:40,300 --> 00:16:43,750
like all of these things
started to make changes for me

441
00:16:43,750 --> 00:16:45,970
and opened up a completely
different world.

442
00:16:45,970 --> 00:16:47,150
It was a mindset.

443
00:16:47,150 --> 00:16:48,800
It was a way of
looking at things.

444
00:16:48,800 --> 00:16:52,060
It was redefining what
was possible for me.

445
00:16:52,060 --> 00:16:54,190
Every day I woke up
and for me, it was,

446
00:16:54,190 --> 00:16:55,730
I'm going to remodel this room.

447
00:16:55,730 --> 00:16:57,880
I'm going to rebuild
this section of my house

448
00:16:57,880 --> 00:16:58,850
to become better,

449
00:16:58,850 --> 00:17:01,560
so I can continue to step up.

450
00:17:01,560 --> 00:17:03,272
That was something
that I thought about

451
00:17:03,272 --> 00:17:04,980
and I still think
about, even this morning

452
00:17:04,980 --> 00:17:07,200
when I got up: what
am I going to do

453
00:17:07,200 --> 00:17:08,819
to continue to
rebuild this house,

454
00:17:08,819 --> 00:17:12,390
to continue to be better,
to help others also

455
00:17:12,390 --> 00:17:16,140
rebuild whatever it is that
they're trying to rebuild?

456
00:17:16,140 --> 00:17:20,700
Now, on March 14th,
2019, exactly a year

457
00:17:20,700 --> 00:17:25,270
before COVID actually happened,
I had adversity step my way.

458
00:17:25,270 --> 00:17:32,640
My brother had a stroke
and was in neurocritical care

459
00:17:32,640 --> 00:17:34,550
in a coma for 9 and 1/2 weeks.

460
00:17:34,550 --> 00:17:36,870
Again, I didn't really
have any other choice

461
00:17:36,870 --> 00:17:39,213
but to step in to this.

462
00:17:39,213 --> 00:17:41,130
The interesting thing
for me, and if you think

463
00:17:41,130 --> 00:17:43,830
about any adversity that you've
ever gone through in your life,

464
00:17:43,830 --> 00:17:47,070
it's always very difficult.
What was challenging for me

465
00:17:47,070 --> 00:17:49,290
with this loss of my
brother during this time

466
00:17:49,290 --> 00:17:51,300
is I actually didn't
know he was my brother

467
00:17:51,300 --> 00:17:53,200
until that very night
at the hospital.

468
00:17:53,200 --> 00:17:56,880
I was raised with him being
my uncle and I was his nephew.

469
00:17:56,880 --> 00:17:59,430
And on that very night,
as he slipped into a coma,

470
00:17:59,430 --> 00:18:03,400
I was told that he was actually
my brother. For 9 and 1/2 weeks,

471
00:18:03,400 --> 00:18:04,660
I stood by him.

472
00:18:04,660 --> 00:18:06,160
And I traveled during this time,

473
00:18:06,160 --> 00:18:06,880
and I flew home,

474
00:18:06,880 --> 00:18:09,610
And I stayed with him just
about every single night.

475
00:18:09,610 --> 00:18:11,550
Never was able to have
a conversation with him

476
00:18:11,550 --> 00:18:12,870
as my brother.

477
00:18:12,870 --> 00:18:16,500
But this concept, as I
went through the 9 and 1/2

478
00:18:16,500 --> 00:18:19,230
weeks of stepping
into it, stepping

479
00:18:19,230 --> 00:18:21,720
through it with the idea that
regardless of the outcome,

480
00:18:21,720 --> 00:18:25,110
I was going to step up as a
human being, stayed with me.

481
00:18:25,110 --> 00:18:28,170
And amazing things started to
happen during this time, how

482
00:18:28,170 --> 00:18:31,170
people started to connect with
me and understand my story,

483
00:18:31,170 --> 00:18:32,850
how I started to
understand the stories

484
00:18:32,850 --> 00:18:34,933
of the staff and the nurses
and the administrators

485
00:18:34,933 --> 00:18:36,157
and the doctors.

486
00:18:36,157 --> 00:18:37,740
And I watched every
day how they tried

487
00:18:37,740 --> 00:18:39,130
to show up in a Red Shoes

488
00:18:39,130 --> 00:18:42,160
Living way for me. Every
day was challenging,

489
00:18:42,160 --> 00:18:43,680
every day I got better.

490
00:18:43,680 --> 00:18:47,150
In the end, after 9 and 1/2
weeks, it was a bridge too far

491
00:18:47,150 --> 00:18:50,070
and my brother passed
away. But what stayed

492
00:18:50,070 --> 00:18:52,800
with me was a quote that
he used to tell me: "Tomorrow

493
00:18:52,800 --> 00:18:53,850
is promised to no one."

494
00:18:53,850 --> 00:18:55,170
And that is so true.

495
00:18:55,170 --> 00:18:58,290
It became even more true
to me when I lost him.

496
00:18:58,290 --> 00:19:01,300
So every day when I wake up and
I start to rebuild this house,

497
00:19:01,300 --> 00:19:03,750
and I go back through the
step in, the step through

498
00:19:03,750 --> 00:19:06,120
and the step up
every single day, I

499
00:19:06,120 --> 00:19:08,850
realize that we're getting
better for all of this,

500
00:19:08,850 --> 00:19:12,480
that we are redefining
what possible actually is.

501
00:19:12,480 --> 00:19:15,270
And in the end, we have to
continue to move forward

502
00:19:15,270 --> 00:19:18,210
like this, regardless of all
the changes, all the adversity

503
00:19:18,210 --> 00:19:19,680
that's coming our way.

504
00:19:19,680 --> 00:19:21,750
Conversely, if we think
about opportunities

505
00:19:21,750 --> 00:19:24,330
that are presenting themselves
now, it's the same concept.

506
00:19:24,330 --> 00:19:27,000
It's the same thing that we
do every day with these three

507
00:19:27,000 --> 00:19:29,310
things.

508
00:19:29,310 --> 00:19:33,060
So during this time, awareness
has been at the highest level

509
00:19:33,060 --> 00:19:34,060
with many of us.

510
00:19:34,060 --> 00:19:36,558
We've been completely
aware of each other.

511
00:19:36,558 --> 00:19:38,350
You know, we've put
ourselves out there in

512
00:19:38,350 --> 00:19:39,220
so many ways.

513
00:19:39,220 --> 00:19:40,150
We're creating action,

514
00:19:40,150 --> 00:19:41,358
we're doing things every day.

515
00:19:41,358 --> 00:19:43,440
Even this event, this
National Conference,

516
00:19:43,440 --> 00:19:46,680
is putting ourselves out there
and connecting with all of you.

517
00:19:46,680 --> 00:19:47,760
Gratitude.

518
00:19:47,760 --> 00:19:50,430
There are so many stories
about people being grateful,

519
00:19:50,430 --> 00:19:53,015
you know, just reaching
out to somebody

520
00:19:53,015 --> 00:19:54,390
and telling them
how grateful you

521
00:19:54,390 --> 00:19:56,970
are that they're there,
or somebody sending you

522
00:19:56,970 --> 00:19:59,250
a text asking how you're
doing and how grateful we

523
00:19:59,250 --> 00:20:00,370
are for those things.

524
00:20:00,370 --> 00:20:01,980
It shows up everywhere.

525
00:20:01,980 --> 00:20:05,200
Kindness and respect. For as
noisy as the world has been,

526
00:20:05,200 --> 00:20:07,770
there is tremendous kindness
and respect out there

527
00:20:07,770 --> 00:20:11,160
with individuals, and it
continues every single day.

528
00:20:11,160 --> 00:20:12,850
Now, I hope we don't
lose these things.

529
00:20:12,850 --> 00:20:15,330
And I hope that we continue
to connect with the fact

530
00:20:15,330 --> 00:20:17,760
that everybody has a
story, and our stories

531
00:20:17,760 --> 00:20:20,580
are changing even as
we're sitting here today

532
00:20:20,580 --> 00:20:23,570
with the things that
are happening to us.

533
00:20:23,570 --> 00:20:25,850
Just a couple of
examples of the stepping

534
00:20:25,850 --> 00:20:28,730
in, the stepping through, which
is where we learn the most,

535
00:20:28,730 --> 00:20:30,560
and then eventually the step up.

536
00:20:30,560 --> 00:20:33,020
This is Dean McKee, and
I've had the opportunity

537
00:20:33,020 --> 00:20:34,610
through a leadership
program that I've

538
00:20:34,610 --> 00:20:36,920
developed, to interview
a number of people

539
00:20:36,920 --> 00:20:39,600
that have gone through some very
difficult times in their life.

540
00:20:39,600 --> 00:20:42,920
And Dean was incarcerated
when he was 16 years old,

541
00:20:42,920 --> 00:20:45,020
wrongly convicted of a
crime that he actually

542
00:20:45,020 --> 00:20:46,910
never committed,
and was in prison

543
00:20:46,910 --> 00:20:49,970
for 30 years until the
Innocence Project got involved

544
00:20:49,970 --> 00:20:53,090
and vindicated him just
a couple of years ago.

545
00:20:53,090 --> 00:20:55,430
As I got to know
Dean, and I met him,

546
00:20:55,430 --> 00:20:59,070
I realized how he navigated
in a world for 30 years.

547
00:20:59,070 --> 00:21:01,610
For 30 years, he
was quarantined.

548
00:21:01,610 --> 00:21:04,370
One of the things I asked him
was, Dean, how did you do it?

549
00:21:04,370 --> 00:21:06,457
How did you show
up every single day

550
00:21:06,457 --> 00:21:08,790
knowing that you were going
to be in there for 30 years?

551
00:21:08,790 --> 00:21:10,082
And he said a number of things,

552
00:21:10,082 --> 00:21:11,998
but one thing that really
stayed with me is he

553
00:21:11,998 --> 00:21:13,820
said, Lonnie, I became
my own best friend.

554
00:21:13,820 --> 00:21:17,330
I had to. I didn't
have anybody else.

555
00:21:17,330 --> 00:21:19,880
A couple of the other things
he would tell me, he said Lonnie

556
00:21:19,880 --> 00:21:22,500
gratitude became so
incredibly important to me,

557
00:21:22,500 --> 00:21:25,460
you know. I interviewed him as
we were in the middle of COVID

558
00:21:25,460 --> 00:21:27,240
and I said, how are
you doing, Dean?

559
00:21:27,240 --> 00:21:29,330
And he smiled at me
and he said, I'm free.

560
00:21:29,330 --> 00:21:32,220
I can walk outside
barefooted in the grass, and

561
00:21:32,220 --> 00:21:35,300
I couldn't do that when I was
incarcerated for 30 years.

562
00:21:35,300 --> 00:21:37,635
I'm planting a garden. I paint.

563
00:21:37,635 --> 00:21:40,010
I get to do all these things
that I've never done before.

564
00:21:40,010 --> 00:21:42,890
And it occurred to me that
the simple things for Dean

565
00:21:42,890 --> 00:21:44,540
became the most
important things.

566
00:21:44,540 --> 00:21:46,850
And so, going through this
difficult time for him

567
00:21:46,850 --> 00:21:48,475
was a little different
than what it was

568
00:21:48,475 --> 00:21:50,600
like for me going through it.

569
00:21:50,600 --> 00:21:52,410
Dean's turned into an
incredible human being,

570
00:21:52,410 --> 00:21:54,910
and he's actually shared the
stage with me a couple of times

571
00:21:54,910 --> 00:21:57,060
now in virtual keynotes
and shared his story.

572
00:21:57,060 --> 00:21:58,520
And we've got a
podcast out there

573
00:21:58,520 --> 00:21:59,937
that we'll make
sure to get to you

574
00:21:59,937 --> 00:22:02,745
that you can listen to.
Just incredible insights.

575
00:22:02,745 --> 00:22:04,370
And as Dean and I
talked about the step

576
00:22:04,370 --> 00:22:06,860
in, the step through
and the step up,

577
00:22:06,860 --> 00:22:09,020
he continues to
step up every day,

578
00:22:09,020 --> 00:22:12,770
and he really isn't resentful
for what he's gone through.

579
00:22:12,770 --> 00:22:16,730
This is Scott and Tiffany
Smiley. And Scotty, again,

580
00:22:16,730 --> 00:22:18,090
has become a friend of mine,

581
00:22:18,090 --> 00:22:19,110
and so has Tiffany.

582
00:22:19,110 --> 00:22:22,820
And Scotty was blown up by a
suicide bomber during the war

583
00:22:22,820 --> 00:22:24,470
and lost his eyesight.

584
00:22:24,470 --> 00:22:28,410
And he was a hard charging,
incredible human being,

585
00:22:28,410 --> 00:22:30,950
still is an incredible
human being, that just

586
00:22:30,950 --> 00:22:33,290
lived his life to the
fullest and climbed

587
00:22:33,290 --> 00:22:36,800
and surfed and played all these
sports until he lost his eyes.

588
00:22:36,800 --> 00:22:38,890
He found himself in the
Walter Reed Hospital,

589
00:22:38,890 --> 00:22:41,480
and he'd been there for two
weeks after this event happened.

590
00:22:41,480 --> 00:22:42,510
And he was in despair,

591
00:22:42,510 --> 00:22:43,380
he had lost hope,

592
00:22:43,380 --> 00:22:44,900
he had lost everything.

593
00:22:44,900 --> 00:22:46,970
And his wife, Tiffany,
was by his side every day

594
00:22:46,970 --> 00:22:49,430
and she was whispering
in his ear, it's OK,

595
00:22:49,430 --> 00:22:50,508
we're stepping into this.

596
00:22:50,508 --> 00:22:51,800
We're going to step through it.

597
00:22:51,800 --> 00:22:53,342
And Scotty, you're
going to step up,

598
00:22:53,342 --> 00:22:55,160
you're going to
continue to make it.

599
00:22:55,160 --> 00:22:57,440
A little boy, a young
boy, came in one day

600
00:22:57,440 --> 00:23:00,380
that Scotty was his hero.

601
00:23:00,380 --> 00:23:02,120
Scotty knew
that he was coming in,

602
00:23:02,120 --> 00:23:04,163
and decided on that
day that maybe it

603
00:23:04,163 --> 00:23:06,080
was time for him to start
lifting his head up,

604
00:23:06,080 --> 00:23:08,480
even though that he
couldn't see. Showered

605
00:23:08,480 --> 00:23:10,130
for the first time
in many, many days,

606
00:23:10,130 --> 00:23:12,380
started to prepare
himself for this young man

607
00:23:12,380 --> 00:23:14,113
to come in and talk to him.

608
00:23:14,113 --> 00:23:15,530
And in that moment,
that young man

609
00:23:15,530 --> 00:23:19,070
gave him hope, and Scotty
started to step through it.

610
00:23:19,070 --> 00:23:22,310
He now is a successful
financier and he

611
00:23:22,310 --> 00:23:23,730
speaks all over the world.

612
00:23:23,730 --> 00:23:24,900
He's in a movie,

613
00:23:24,900 --> 00:23:26,390
he's written a book.

614
00:23:26,390 --> 00:23:29,450
And as I was interviewing
him and Tiffany on stage

615
00:23:29,450 --> 00:23:31,970
at Met Stadium a
couple of years ago,

616
00:23:31,970 --> 00:23:34,970
it occurred to me that the
world that Scotty now sees

617
00:23:34,970 --> 00:23:37,580
is completely different
than the world that I see.

618
00:23:37,580 --> 00:23:39,530
He actually sees a much
more beautiful world

619
00:23:39,530 --> 00:23:41,280
because of what he
creates in his own mind,

620
00:23:41,280 --> 00:23:43,280
and his perspective
and his mindset.

621
00:23:43,280 --> 00:23:47,210
And in fact, one funny moment
as he was describing, Tiffany

622
00:23:47,210 --> 00:23:50,580
was 27 years old when
Scotty lost his eyesight,

623
00:23:50,580 --> 00:23:53,520
and it's been many years
now since that event.

624
00:23:53,520 --> 00:23:55,280
And I said to Scotty,
Scotty, you still

625
00:23:55,280 --> 00:23:56,915
see Tiffany as 27 years old.

626
00:23:56,915 --> 00:23:58,290
And he laughed
and he said, I do,

627
00:23:58,290 --> 00:24:00,350
I get to create the
world that I want.

628
00:24:00,350 --> 00:24:02,510
So another great
example of stepping in

629
00:24:02,510 --> 00:24:05,600
or something, stepping in to him
and his ability to step through

630
00:24:05,600 --> 00:24:07,340
and eventually step up.

631
00:24:07,340 --> 00:24:10,218
This is Kacey McCallister, and
I have had the opportunity

632
00:24:10,218 --> 00:24:12,760
to do some work with the Spartan
organization over the years.

633
00:24:12,760 --> 00:24:14,468
And the first event
that I ever attended

634
00:24:14,468 --> 00:24:18,770
and ever actually raced in, I
came across Kacey McCallister

635
00:24:18,770 --> 00:24:20,750
right about a time
when I was exhausted

636
00:24:20,750 --> 00:24:22,860
and tired from the race
that I had been in.

637
00:24:22,860 --> 00:24:24,650
And if you aren't
familiar with Spartan,

638
00:24:24,650 --> 00:24:26,960
it's obstacle course
racing with all kinds

639
00:24:26,960 --> 00:24:29,055
of obstacles in the mountains
that you go through.

640
00:24:29,055 --> 00:24:30,680
And they have races
anywhere from three

641
00:24:30,680 --> 00:24:34,040
to five miles up to 17
miles that you go through.

642
00:24:34,040 --> 00:24:35,610
And about 3/4 of
the way through

643
00:24:35,610 --> 00:24:38,270
my first event, I
came across Kacey,

644
00:24:38,270 --> 00:24:40,970
who lost his legs in a
terrible accident, who

645
00:24:40,970 --> 00:24:43,850
was pulling himself through the
course, who was pulling himself

646
00:24:43,850 --> 00:24:46,670
up and over obstacles, who
was helping other people get

647
00:24:46,670 --> 00:24:50,570
through obstacles, who was
smiling, who was laughing.

648
00:24:50,570 --> 00:24:52,540
At the end of that, I
introduced myself to him,

649
00:24:52,540 --> 00:24:53,940
and we became fast friends.

650
00:24:53,940 --> 00:24:55,610
And a couple of
years ago, Kacey was

651
00:24:55,610 --> 00:24:58,230
invited to go to the world
championships in Lake Tahoe.

652
00:24:58,230 --> 00:25:00,150
He started at 8:30
in the morning.

653
00:25:00,150 --> 00:25:03,350
It was a 16 mile course,
all through the mountains,

654
00:25:03,350 --> 00:25:06,050
and he finished at
about 12:30 at night.

655
00:25:06,050 --> 00:25:08,910
You see, Kacey stepped
in, he stepped through it,

656
00:25:08,910 --> 00:25:10,790
and he continues to step up.

657
00:25:10,790 --> 00:25:13,680
So I share these stories with
you because everything helps.

658
00:25:13,680 --> 00:25:14,970
And it comes back to this.

659
00:25:14,970 --> 00:25:18,230
If we ask ourselves today,
where are we on the continuum?

660
00:25:18,230 --> 00:25:20,030
Have we not stepped
in at all when

661
00:25:20,030 --> 00:25:22,460
adversity hits or opportunities
present themselves?

662
00:25:22,460 --> 00:25:24,710
Are we stepping through it
in the step through process

663
00:25:24,710 --> 00:25:27,630
or are we actually gaining
ground, are we learning,

664
00:25:27,630 --> 00:25:29,160
are we taking care
of each other?

665
00:25:29,160 --> 00:25:30,800
Are we realizing
that there is hope

666
00:25:30,800 --> 00:25:33,440
and that eventually,
we're going to step up?

667
00:25:33,440 --> 00:25:35,780
So if we redefine
possible today,

668
00:25:35,780 --> 00:25:39,790
that's where we're at, is
in the step up process.

669
00:25:39,790 --> 00:25:41,650
So, again, I come back
to where we started,

670
00:25:41,650 --> 00:25:44,008
what do you know to
be true about you?

671
00:25:44,008 --> 00:25:45,550
What have you learned
about yourself,

672
00:25:45,550 --> 00:25:47,330
how you've gone through
this very difficult time,

673
00:25:47,330 --> 00:25:49,247
and how you've risen and
how you've stepped up

674
00:25:49,247 --> 00:25:54,220
into this incredible place? So
remember, step in, step through

675
00:25:54,220 --> 00:25:57,280
and step up. We will rise,

676
00:25:57,280 --> 00:26:01,750
and I promise you, we will
continue to redefine possible.

677
00:26:01,750 --> 00:26:04,510
So I want to congratulate all
of you on an incredible year,

678
00:26:04,510 --> 00:26:06,240
as challenging as it has been.

679
00:26:06,240 --> 00:26:08,770
I am so proud to be
part of the PRMI family,

680
00:26:08,770 --> 00:26:10,300
and I look forward
to the future.

681
00:26:10,300 --> 00:26:10,850
Thank you.

682
00:26:19,820 --> 00:26:22,100
Hi everybody, Lonnie Mayne
here with Red Shoes Living,

683
00:26:22,100 --> 00:26:23,760
and we are here today at

684
00:26:23,760 --> 00:26:28,130
PRMI with the CEO, Kenneth
Knudson, to talk about Red Shoes

685
00:26:28,130 --> 00:26:30,450
Living and creating
Red Shoes experiences.

686
00:26:30,450 --> 00:26:34,340
And Kenneth, before we kind
of get into it, my journey

687
00:26:34,340 --> 00:26:38,520
and working with you is, by the
time I got here to PRMI,

688
00:26:38,520 --> 00:26:40,555
you were already Red Shoes.

689
00:26:40,555 --> 00:26:41,930
I don't think you
called it that,

690
00:26:41,930 --> 00:26:44,240
but how you serviced
the branches

691
00:26:44,240 --> 00:26:46,970
and how you worked with
customers and your employees,

692
00:26:46,970 --> 00:26:50,600
it was quite an experience for
me to step in here on day one.

693
00:26:50,600 --> 00:26:52,130
It's also been an
experience for me

694
00:26:52,130 --> 00:26:55,910
to see the evolution of where
you've taken Red Shoes Living

695
00:26:55,910 --> 00:26:57,650
and to the level of that.

696
00:26:57,650 --> 00:27:00,230
And maybe for a minute,
I know your values are

697
00:27:00,230 --> 00:27:01,410
critically important to you.

698
00:27:01,410 --> 00:27:03,470
Red Shoes Living become
some of the behavior

699
00:27:03,470 --> 00:27:04,590
to support the values,

700
00:27:04,590 --> 00:27:07,190
but talk about how you've
experienced Red Shoes Living

701
00:27:07,190 --> 00:27:08,540
and how you've used it.

702
00:27:08,540 --> 00:27:11,840
Well, fundamental to Red
Shoes, as we understand it,

703
00:27:11,840 --> 00:27:15,720
is that we are
each a human being.

704
00:27:15,720 --> 00:27:19,680
I'm a human being, and I have
a unique set of experiences.

705
00:27:19,680 --> 00:27:22,640
And I have a set of needs,
and wants, and desires.

706
00:27:22,640 --> 00:27:24,570
I recognize that in me,

707
00:27:24,570 --> 00:27:26,202
and I recognize that in others

708
00:27:26,202 --> 00:27:28,410
and I'm aware of their needs,
and wants, and desires,

709
00:27:28,410 --> 00:27:32,120
and if I am empathetic
to the human condition,

710
00:27:32,120 --> 00:27:35,840
I will see within them
what I need or want

711
00:27:35,840 --> 00:27:38,430
or would want for them
in that same situation.

712
00:27:38,430 --> 00:27:41,300
And so I find myself
tremendously blessed

713
00:27:41,300 --> 00:27:43,730
and I am very grateful
for what I have.

714
00:27:43,730 --> 00:27:49,130
And that gratitude helps me
to understand what I have,

715
00:27:49,130 --> 00:27:53,540
where I got it, and how I have
achieved what I have achieved.

716
00:27:53,540 --> 00:27:55,770
And it has been very little
about what I've done.

717
00:27:55,770 --> 00:27:57,920
It's been more
opportunistic about what

718
00:27:57,920 --> 00:28:01,340
opportunities are placed
in my care and around me.

719
00:28:01,340 --> 00:28:04,260
And so I see the
people around me,

720
00:28:04,260 --> 00:28:08,900
and I want for them the very
best opportunity they can have.

721
00:28:08,900 --> 00:28:12,283
And, often painfully,
I want more for them

722
00:28:12,283 --> 00:28:13,950
than sometimes they
want for themselves.

723
00:28:13,950 --> 00:28:17,150
But we want to
provide an opportunity

724
00:28:17,150 --> 00:28:21,950
to elevate the human spirit, to
elevate the human experience.

725
00:28:21,950 --> 00:28:25,760
And we do it in
our case at work.

726
00:28:25,760 --> 00:28:27,800
We each have our
individual personal lives.

727
00:28:27,800 --> 00:28:30,980
We each have our families,
we each have time and caring

728
00:28:30,980 --> 00:28:32,120
that goes into that.

729
00:28:32,120 --> 00:28:33,890
And then we come
spend about half

730
00:28:33,890 --> 00:28:37,470
of our waking life in
a work environment.

731
00:28:37,470 --> 00:28:41,600
And we want to have the
people around us as successful

732
00:28:41,600 --> 00:28:44,780
as they can be, because
those successful people make

733
00:28:44,780 --> 00:28:46,430
us more successful.

734
00:28:46,430 --> 00:28:50,060
So the whole concept is
the premise and essence

735
00:28:50,060 --> 00:28:53,630
of how you describe
Red Shoes Living.

736
00:28:53,630 --> 00:28:56,690
My fundamental ethos
is to try to do

737
00:28:56,690 --> 00:28:59,480
unto others as has been
done to me, or how

738
00:28:59,480 --> 00:29:00,980
I would like to be treated.

739
00:29:00,980 --> 00:29:03,200
And when you treat
others that way,

740
00:29:03,200 --> 00:29:08,150
it is easy to have a Red Shoes
experience and whatever name

741
00:29:08,150 --> 00:29:09,890
or title you want to put on it.

742
00:29:09,890 --> 00:29:12,620
We gathered around the
concept of Red Shoes

743
00:29:12,620 --> 00:29:15,980
because it represented
that set of values

744
00:29:15,980 --> 00:29:20,270
in a simple, understandable,
representable format that

745
00:29:20,270 --> 00:29:22,820
really helped us
acknowledge who we are

746
00:29:22,820 --> 00:29:25,370
and what we wanted to
accomplish as humans.

747
00:29:25,370 --> 00:29:28,250
You know, the first
time I met you,

748
00:29:28,250 --> 00:29:32,600
I was really taken back
by we had lunch together

749
00:29:32,600 --> 00:29:34,920
with your team and we met
and had a conversation.

750
00:29:34,920 --> 00:29:37,910
You and I had a conversation
after that. Your desire

751
00:29:37,910 --> 00:29:39,960
to do everything that
you just described

752
00:29:39,960 --> 00:29:42,050
and to put the human
being at the center.

753
00:29:42,050 --> 00:29:46,670
Also, you wanted to learn
and grow and develop,

754
00:29:46,670 --> 00:29:48,510
even though you were
this amazing leader.

755
00:29:48,510 --> 00:29:49,950
You didn't want to stop there.

756
00:29:49,950 --> 00:29:51,860
And I've watched
you and the team

757
00:29:51,860 --> 00:29:53,510
continue to learn
from each other

758
00:29:53,510 --> 00:29:56,930
and grow and create Red Shoes
experiences for each other.

759
00:29:56,930 --> 00:29:57,715
And that's unique.

760
00:29:57,715 --> 00:29:59,340
Not every company
we get to work with

761
00:29:59,340 --> 00:30:01,790
does that, it's my
way or the highway.

762
00:30:01,790 --> 00:30:03,600
And, and you haven't
been that way.

763
00:30:03,600 --> 00:30:04,830
You're very inclusive.

764
00:30:04,830 --> 00:30:07,250
It was very impressive
for me from day one.

765
00:30:07,250 --> 00:30:10,370
Well, I came to
the role I am today

766
00:30:10,370 --> 00:30:14,210
from a seat on the board
for 20 something years,

767
00:30:14,210 --> 00:30:17,660
and I wasn't actively
dealing with all

768
00:30:17,660 --> 00:30:20,030
of the parties involved.

769
00:30:20,030 --> 00:30:23,420
And I was more of an
observer, as others did.

770
00:30:23,420 --> 00:30:27,350
And in fact, one of the things
that I felt the least capable

771
00:30:27,350 --> 00:30:29,720
of is stepping up into
that role because I had not

772
00:30:29,720 --> 00:30:31,310
been that role.

773
00:30:31,310 --> 00:30:35,842
And so when that opportunity
came, it was time to step up.

774
00:30:35,842 --> 00:30:37,550
It wasn't that I hadn't
been in that role

775
00:30:37,550 --> 00:30:38,730
in other organizations

776
00:30:38,730 --> 00:30:41,550
and at other times and
places, but not on that scale.

777
00:30:41,550 --> 00:30:44,000
Yeah, but here was
the opportunity.

778
00:30:44,000 --> 00:30:47,510
My predecessor was
leaving the organization,

779
00:30:47,510 --> 00:30:51,560
and when our board decided
that I would have his position,

780
00:30:51,560 --> 00:30:52,920
he met with me

781
00:30:52,920 --> 00:30:55,670
and he told me, he says,
"You have the very best team,

782
00:30:55,670 --> 00:30:58,280
the very best executive team,
you could possibly have.

783
00:30:58,280 --> 00:31:00,260
You need each and
every one of them."

784
00:31:00,260 --> 00:31:02,060
And so I stepped into that role,

785
00:31:02,060 --> 00:31:04,280
I asked them to have
confidence in me,

786
00:31:04,280 --> 00:31:09,830
I extended them that confidence
just based on my predecessor's

787
00:31:09,830 --> 00:31:11,780
value judgment
of what they need,

788
00:31:11,780 --> 00:31:13,380
what I needed in that position

789
00:31:13,380 --> 00:31:16,130
and what he felt they
could bring to me. As we

790
00:31:16,130 --> 00:31:19,640
have gone through a tumultuous

791
00:31:19,640 --> 00:31:23,297
20 months together, it
has been quite a ride,

792
00:31:23,297 --> 00:31:25,130
and we've had tremendous
amounts of success

793
00:31:25,130 --> 00:31:29,420
at PRMI. And I asked
my team the other day

794
00:31:29,420 --> 00:31:31,790
in the last month, I
said, which one of us

795
00:31:31,790 --> 00:31:34,010
would we have voted
off the island?

796
00:31:34,010 --> 00:31:37,820
And had we taken any one of the
team members off the island,

797
00:31:37,820 --> 00:31:39,450
we would not have
achieved the success

798
00:31:39,450 --> 00:31:42,980
we had. To go through what we
have gone through in 2020,

799
00:31:42,980 --> 00:31:45,440
we needed each of those
people doing their part

800
00:31:45,440 --> 00:31:47,120
to keep the ship moving.

801
00:31:47,120 --> 00:31:49,490
Not one of us could
be off that ship

802
00:31:49,490 --> 00:31:51,150
and have the same
level of success

803
00:31:51,150 --> 00:31:52,280
we had in 2020.

804
00:31:52,280 --> 00:31:53,940
And it's been a very
successful year,

805
00:31:53,940 --> 00:31:57,080
despite all of the challenges,
and perhaps because

806
00:31:57,080 --> 00:31:58,250
of all of the challenges.

807
00:31:58,250 --> 00:31:59,960
The other thing that
I want to call out

808
00:31:59,960 --> 00:32:02,780
is we've had dinner a
few times and I've always

809
00:32:02,780 --> 00:32:03,780
been struck at dinner

810
00:32:03,780 --> 00:32:07,790
how you talk about the team and
how you talk about the branches

811
00:32:07,790 --> 00:32:10,860
and how much care and passion
that you have for them.

812
00:32:10,860 --> 00:32:12,380
And I've often sat
there and thought

813
00:32:12,380 --> 00:32:16,490
if everybody could hear
Kenneth talk about them,

814
00:32:16,490 --> 00:32:18,405
would that be new
to them or not?

815
00:32:18,405 --> 00:32:20,030
But it's been really
interesting for me

816
00:32:20,030 --> 00:32:22,340
because you really care
about this business

817
00:32:22,340 --> 00:32:24,830
and about the people
in this business.

818
00:32:24,830 --> 00:32:29,030
Well, I've actually stated
this in a number of occasions,

819
00:32:29,030 --> 00:32:32,510
and perhaps it was that our
last annual Conference, if it

820
00:32:32,510 --> 00:32:36,440
was up to me, there would not
be a single loan originated, not

821
00:32:36,440 --> 00:32:40,460
a single loan processed,
closed, underwritten, funded,

822
00:32:40,460 --> 00:32:44,480
sold to an investor and
shared, quality control.

823
00:32:44,480 --> 00:32:46,150
I have a team of
people who do that.

824
00:32:46,150 --> 00:32:48,680
My role isn't
any of those things.

825
00:32:48,680 --> 00:32:51,470
I help facilitate
all of those things,

826
00:32:51,470 --> 00:32:54,770
but not a single loan would be
produced if it was up to me.

827
00:32:54,770 --> 00:32:57,360
If I don't have a team, I
don't have a mortgage company.

828
00:32:57,360 --> 00:33:01,250
Right. You think about
expectations moving forward

829
00:33:01,250 --> 00:33:04,760
and how can you keep rising
to this level of what

830
00:33:04,760 --> 00:33:05,798
I call Red Shoes?

831
00:33:05,798 --> 00:33:08,090
And to your point, it could
be called anything, but how

832
00:33:08,090 --> 00:33:09,180
do you continue to do that,

833
00:33:09,180 --> 00:33:10,722
working with
the team and meeting

834
00:33:10,722 --> 00:33:13,448
the demands of the
customers and the branches

835
00:33:13,448 --> 00:33:14,490
with everything changing

836
00:33:14,490 --> 00:33:15,762
so rapidly?

837
00:33:15,762 --> 00:33:17,720
Well, that's part of what
we have to recognize,

838
00:33:17,720 --> 00:33:21,350
is that what got us
here won't get us there.

839
00:33:21,350 --> 00:33:24,320
And what created the
PRMI that I stepped

840
00:33:24,320 --> 00:33:26,810
into the role of
President and CEO of,

841
00:33:26,810 --> 00:33:28,830
is a different
organization than today,

842
00:33:28,830 --> 00:33:30,080
post-COVID.

843
00:33:30,080 --> 00:33:32,400
And the role in the
next five years

844
00:33:32,400 --> 00:33:34,770
and the next 10 years will
be entirely different.

845
00:33:34,770 --> 00:33:39,110
Again, the industry's evolving,
our customer's evolving,

846
00:33:39,110 --> 00:33:40,700
our team's evolving.

847
00:33:40,700 --> 00:33:44,280
Our company is evolving and
we have different resources.

848
00:33:44,280 --> 00:33:47,990
We have different expectations
and demands on us.

849
00:33:47,990 --> 00:33:51,710
And if we didn't learn how to
evolve in the last six months,

850
00:33:51,710 --> 00:33:53,840
we will not have
the ability to learn

851
00:33:53,840 --> 00:33:57,360
to continue to evolve in the
next decade and then beyond.

852
00:33:57,360 --> 00:34:00,890
Yeah. Kind of with the
five pillars of Red Shoes

853
00:34:00,890 --> 00:34:01,800
that we talk about,

854
00:34:01,800 --> 00:34:02,790
is there a favorite

855
00:34:02,790 --> 00:34:03,510
you have?

856
00:34:03,510 --> 00:34:06,608
Do you do you apply them
all together at times?

857
00:34:06,608 --> 00:34:07,650
Does one show up for you

858
00:34:07,650 --> 00:34:08,750
more than not,

859
00:34:08,750 --> 00:34:10,260
you know, on certain days?

860
00:34:10,260 --> 00:34:12,860
How do you look
at those pillars?

861
00:34:12,860 --> 00:34:14,750
Well, in my soul
searching moments,

862
00:34:14,750 --> 00:34:18,060
gratitude is certainly the most
fundamental of all of them.

863
00:34:18,060 --> 00:34:19,940
And if I'm not grateful
for what I have,

864
00:34:19,940 --> 00:34:22,370
I don't have the ability
to appreciate and to be

865
00:34:22,370 --> 00:34:26,630
aware of what others
have as well as myself

866
00:34:26,630 --> 00:34:28,469
and to show up for them.

867
00:34:28,469 --> 00:34:32,580
And so if I can't be
grateful for them

868
00:34:32,580 --> 00:34:35,659
and for what we mutually
enjoy, I certainly

869
00:34:35,659 --> 00:34:37,199
can't extend myself beyond that.

870
00:34:37,199 --> 00:34:39,650
Yeah, well, and as I think
about that in relation

871
00:34:39,650 --> 00:34:43,100
to you, back to you creating
the space, your gratitude as you

872
00:34:43,100 --> 00:34:45,977
appreciate so much,
the people, customers,

873
00:34:45,977 --> 00:34:47,310
you know, everything about that.

874
00:34:47,310 --> 00:34:49,400
And it's interesting
to watch how people

875
00:34:49,400 --> 00:34:51,290
step in to that
space and say, here's

876
00:34:51,290 --> 00:34:53,929
an area that we think we can
improve upon and let's go down

877
00:34:53,929 --> 00:34:54,510
that path.

878
00:34:54,510 --> 00:34:55,927
And then watching
you embrace them

879
00:34:55,927 --> 00:34:58,820
and say go; I'll hold you
accountable to the end result,

880
00:34:58,820 --> 00:34:59,580
but go.

881
00:34:59,580 --> 00:35:01,508
And I think that
the next 20 years,

882
00:35:01,508 --> 00:35:03,050
as you talk about,
that's going to be

883
00:35:03,050 --> 00:35:08,210
key in going through COVID
and these difficult times,

884
00:35:08,210 --> 00:35:12,482
companies have said, how do we
take this concept of standing

885
00:35:12,482 --> 00:35:14,690
out for the positive in the
work we do and the way we

886
00:35:14,690 --> 00:35:16,670
live our lives to
the next level?

887
00:35:16,670 --> 00:35:20,510
And we talk about Red Shoes
Rising, and many people came in

888
00:35:20,510 --> 00:35:23,100
to March, came
into the pandemic,

889
00:35:23,100 --> 00:35:25,230
and they were froze,
that froze them.

890
00:35:25,230 --> 00:35:28,540
Leadership was frozen,
employees were frozen

891
00:35:28,540 --> 00:35:31,100
and companies were
really challenged,

892
00:35:31,100 --> 00:35:32,812
and they stayed frozen
for a long time.

893
00:35:32,812 --> 00:35:34,520
And then there were
leaders and companies

894
00:35:34,520 --> 00:35:35,895
that started to
emerge, and said,

895
00:35:35,895 --> 00:35:39,018
all right, we have to step
into this very difficult time.

896
00:35:39,018 --> 00:35:40,560
That's the first
thing we have to do.

897
00:35:40,560 --> 00:35:42,150
And in this case,
it stepped in to us.

898
00:35:42,150 --> 00:35:43,790
Nobody in the
world had a choice.

899
00:35:43,790 --> 00:35:45,350
And then we have
to step through it.

900
00:35:45,350 --> 00:35:48,500
And there's fear and
trepidation and anxiety,

901
00:35:48,500 --> 00:35:50,910
but somewhere along the
way, great leaders said,

902
00:35:50,910 --> 00:35:53,010
there's also opportunity
for improvement.

903
00:35:53,010 --> 00:35:55,200
And there's opportunity
to redefine ourselves.

904
00:35:55,200 --> 00:35:58,320
And that, that's what I felt as
I interacted with your team,

905
00:35:58,320 --> 00:36:00,560
is you you turned the
corner pretty quick,

906
00:36:00,560 --> 00:36:01,560
because of all the work,

907
00:36:01,560 --> 00:36:04,310
I think, that you had done
prior to coming into that.

908
00:36:04,310 --> 00:36:06,170
Maybe talk about
that a little bit,

909
00:36:06,170 --> 00:36:07,830
how you're getting through it.

910
00:36:07,830 --> 00:36:11,198
And then how have you
stepped up to this position

911
00:36:11,198 --> 00:36:12,990
you're in? Because you've
done so much work

912
00:36:12,990 --> 00:36:15,800
and I think it's really
being felt by everybody.

913
00:36:15,800 --> 00:36:18,230
Well, I think that we
created an organization that

914
00:36:18,230 --> 00:36:19,500
had a structure.

915
00:36:19,500 --> 00:36:22,730
It had a rhythm, it had
a momentum. One of the

916
00:36:26,330 --> 00:36:28,370
landmark shifts,
if you will, that

917
00:36:28,370 --> 00:36:32,780
happened after I took the
leadership role was

918
00:36:32,780 --> 00:36:35,960
that we had a more consistent
pattern of communication.

919
00:36:35,960 --> 00:36:38,360
We had more consistent
executive teams

920
00:36:38,360 --> 00:36:40,280
getting together
and meeting, and we

921
00:36:40,280 --> 00:36:43,790
developed a rhythm and a
way of conducting business

922
00:36:43,790 --> 00:36:46,260
where we communicated
well with each other

923
00:36:46,260 --> 00:36:48,390
and we held each
other accountable

924
00:36:48,390 --> 00:36:53,180
and we jointly pursued what we
were after as an organization.

925
00:36:53,180 --> 00:36:59,220
And we had a very systematic way
of communicating that to our

926
00:36:59,220 --> 00:37:02,850
managers within the
organization and our field.

927
00:37:02,850 --> 00:37:05,940
When COVID came along, the
first thing that we wanted to do

928
00:37:05,940 --> 00:37:09,240
was let's cancel meetings,
because it's not easy to meet,

929
00:37:09,240 --> 00:37:11,740
because we need
social distancing,

930
00:37:11,740 --> 00:37:14,110
and we need all
these precautions.

931
00:37:14,110 --> 00:37:18,910
And the first step was we have
to not disrupt what we do

932
00:37:18,910 --> 00:37:23,610
well. Do we need to
reimagine meeting?

933
00:37:23,610 --> 00:37:26,700
Do we need to hold that
manager meeting virtually?

934
00:37:26,700 --> 00:37:29,050
Do we need to have those
celebratory moments

935
00:37:29,050 --> 00:37:33,010
virtually? We have to
acknowledge our team members.

936
00:37:33,010 --> 00:37:36,480
And we have to acknowledge
those that have stood out

937
00:37:36,480 --> 00:37:37,810
for Red Shoes, for instance,

938
00:37:37,810 --> 00:37:39,270
and we have a
monthly recognition

939
00:37:39,270 --> 00:37:42,300
of the Red Shoes Ambassadors
in our organization

940
00:37:42,300 --> 00:37:46,110
who achieve an
acknowledgment monthly.

941
00:37:46,110 --> 00:37:48,300
If we didn't stop
and acknowledge it,

942
00:37:48,300 --> 00:37:52,420
then it's counter to
who we are.

943
00:37:52,420 --> 00:37:55,780
We ask them to step up and
deliver Red Shoes experience,

944
00:37:55,780 --> 00:37:57,910
and we acknowledge
those that do it well,

945
00:37:57,910 --> 00:37:59,170
and we reward that

946
00:37:59,170 --> 00:38:02,490
and we demonstrate that behavior
to the rest of our teammates.

947
00:38:02,490 --> 00:38:05,280
And if we, because of
COVID, can't communicate

948
00:38:05,280 --> 00:38:09,390
that, we miss out
on a valuable link,

949
00:38:09,390 --> 00:38:11,880
a process that's so
critical to that.

950
00:38:11,880 --> 00:38:15,300
And so we had to evolve
into virtual meetings,

951
00:38:15,300 --> 00:38:17,280
but we didn't stop.

952
00:38:17,280 --> 00:38:20,760
And we then use
those technologies

953
00:38:20,760 --> 00:38:23,160
to then imagine
and reimagine

954
00:38:23,160 --> 00:38:25,020
what the future would be.

955
00:38:25,020 --> 00:38:28,560
We will never be as efficient
an organization working remotely

956
00:38:28,560 --> 00:38:31,050
as we are in the
office, but we will

957
00:38:31,050 --> 00:38:34,710
be working more remotely than
we've ever been in our past,

958
00:38:34,710 --> 00:38:38,520
because we have developed
new ways to work remotely.

959
00:38:38,520 --> 00:38:40,380
So where one in five
of our employees

960
00:38:40,380 --> 00:38:43,290
may have had an opportunity
to work remotely before COVID,

961
00:38:43,290 --> 00:38:45,150
maybe two out of five

962
00:38:45,150 --> 00:38:47,670
now have the ability to
efficiently and effectively

963
00:38:47,670 --> 00:38:48,970
work remotely.

964
00:38:48,970 --> 00:38:52,410
But there are processes,
there are trainings,

965
00:38:52,410 --> 00:38:55,230
there are interactions that
have to be done in person

966
00:38:55,230 --> 00:38:56,870
that they're not effective.

967
00:38:56,870 --> 00:39:00,450
We can do 60% or 70% of our
effective work remotely,

968
00:39:00,450 --> 00:39:03,840
but we can't complete the
job unless we're back here.

969
00:39:03,840 --> 00:39:07,600
So when we get through COVID,
we will step through it

970
00:39:07,600 --> 00:39:10,780
and we will go back
to a new normal,

971
00:39:10,780 --> 00:39:12,540
but it will be a
reimagined normal.

972
00:39:12,540 --> 00:39:15,930
It will use each of the
benefits of the remote nature

973
00:39:15,930 --> 00:39:18,780
of our workforce and
those that come together

974
00:39:18,780 --> 00:39:20,970
and collaborate
to greater heights

975
00:39:20,970 --> 00:39:22,860
and to more productivity.

976
00:39:22,860 --> 00:39:25,410
It's concentrating
more on technology,

977
00:39:25,410 --> 00:39:28,300
more on things that make
the worker more efficient.

978
00:39:28,300 --> 00:39:31,500
The individual loan officer
will have more tools.

979
00:39:31,500 --> 00:39:33,210
The loan processor
and loan underwriter

980
00:39:33,210 --> 00:39:35,880
will have more technology
aiding their process.

981
00:39:35,880 --> 00:39:38,190
They will have a
streamlined workflow.

982
00:39:38,190 --> 00:39:43,320
We have to reimagine the
PRMI of the future. COVID brought

983
00:39:43,320 --> 00:39:45,420
that front and center,
that we can't just

984
00:39:45,420 --> 00:39:47,070
do it the same old way anymore.

985
00:39:47,070 --> 00:39:50,170
And if we don't embrace
that and step up with it

986
00:39:50,170 --> 00:39:52,260
and step through
this experience,

987
00:39:52,260 --> 00:39:53,527
we can't be a better company.

988
00:39:53,527 --> 00:39:55,860
And so it's been interesting
for me because, as you say,

989
00:39:55,860 --> 00:39:58,830
reimagine, I think of
the art of the possible,

990
00:39:58,830 --> 00:40:01,238
and I'm smiling because
even today, as we were

991
00:40:01,238 --> 00:40:02,530
filming some of these segments

992
00:40:02,530 --> 00:40:04,390
and meeting with you,
we had bad weather,

993
00:40:04,390 --> 00:40:05,680
and the power was going out.

994
00:40:05,680 --> 00:40:07,138
And yet again, it
was another thing

995
00:40:07,138 --> 00:40:10,350
we had to step into and step
through, hopefully to step up.

996
00:40:10,350 --> 00:40:12,970
And we decided maybe we
should move these meetings.

997
00:40:12,970 --> 00:40:15,330
And I went back out to my
car, and I got on the phone

998
00:40:15,330 --> 00:40:16,350
with our chief of
staff and said,

999
00:40:16,350 --> 00:40:18,058
we're going to have
to move the meetings.

1000
00:40:18,058 --> 00:40:21,083
There's too much chaos going
on and the power could go down.

1001
00:40:21,083 --> 00:40:22,500
And I looked at
my rearview mirror

1002
00:40:22,500 --> 00:40:25,350
and you were walking out in
the parking lot to get me.

1003
00:40:25,350 --> 00:40:27,670
And I think about
how life goes on.

1004
00:40:27,670 --> 00:40:29,585
And you said, well,
maybe we still can film.

1005
00:40:29,585 --> 00:40:30,460
Let's give it a shot.

1006
00:40:30,460 --> 00:40:33,990
Let's not let the environment or
these outside elements

1007
00:40:33,990 --> 00:40:36,490
dictate how we show
up and how we perform.

1008
00:40:36,490 --> 00:40:37,470
And here we are.

1009
00:40:37,470 --> 00:40:38,860
It messed up my hair,

1010
00:40:38,860 --> 00:40:41,370
I had to comb it again.
We can't

1011
00:40:41,370 --> 00:40:44,580
let the things we can't
do define what we can do.

1012
00:40:44,580 --> 00:40:48,037
We have to step up and do
what is possible for us.

1013
00:40:48,037 --> 00:40:49,620
And there are many
things we can't do,

1014
00:40:49,620 --> 00:40:50,890
but those can't define us.

1015
00:40:50,890 --> 00:40:51,970
We have to step forward.

1016
00:40:51,970 --> 00:40:56,430
Right, well, you know, as a
takeaway for today, Kenneth,

1017
00:40:56,430 --> 00:40:58,860
and you think about
this, what would

1018
00:40:58,860 --> 00:41:02,970
be your takeaways, your
advice, your perspective

1019
00:41:02,970 --> 00:41:04,180
on how we move forward?

1020
00:41:04,180 --> 00:41:06,630
And you just said part of
it, but what else would you

1021
00:41:06,630 --> 00:41:08,610
add to that?

1022
00:41:08,610 --> 00:41:14,130
We are learning, and
growing and every one of us

1023
00:41:14,130 --> 00:41:18,270
will look back on the
COVID pandemic in 2020.

1024
00:41:18,270 --> 00:41:20,850
We all look back on
the Great Recession.

1025
00:41:20,850 --> 00:41:22,500
Some of us are old
enough to look back

1026
00:41:22,500 --> 00:41:25,140
on oil embargoes and
other things that

1027
00:41:25,140 --> 00:41:29,070
changed our lives, things
that we lived through.

1028
00:41:29,070 --> 00:41:33,120
They change how we
hoard material things.

1029
00:41:33,120 --> 00:41:37,020
They change how we buy vehicles,
whether they're fuel efficient

1030
00:41:37,020 --> 00:41:38,080
or not fuel efficient.

1031
00:41:38,080 --> 00:41:41,290
They change how we
choose our careers.

1032
00:41:41,290 --> 00:41:45,720
They change how we choose
our associates in life.

1033
00:41:45,720 --> 00:41:49,410
And the pandemic
of 2020 is going

1034
00:41:49,410 --> 00:41:53,130
to be an integral part
of every one of us.

1035
00:41:53,130 --> 00:41:54,960
And what we have
to do is recognize

1036
00:41:54,960 --> 00:41:57,750
that there is genuine fear.

1037
00:41:57,750 --> 00:41:58,690
There's genuine

1038
00:41:58,690 --> 00:42:01,130
uncertainty in the
lives of every human

1039
00:42:01,130 --> 00:42:03,470
that we interact with.
I have those fears,

1040
00:42:03,470 --> 00:42:04,760
I have that uncertainty.

1041
00:42:04,760 --> 00:42:07,280
If I can't respect
that my team member has

1042
00:42:07,280 --> 00:42:09,680
those same fears and
uncertainty and find a way

1043
00:42:09,680 --> 00:42:12,170
to help raise that
human experience

1044
00:42:12,170 --> 00:42:16,520
and lift that human spirit and
provide some kind of safeguard

1045
00:42:16,520 --> 00:42:20,510
and protection around them,
they can't step up with me

1046
00:42:20,510 --> 00:42:24,230
and have us as a
team grow, step up

1047
00:42:24,230 --> 00:42:27,080
and step through this
experience and be better for it.

1048
00:42:27,080 --> 00:42:29,070
But we have no choice.

1049
00:42:29,070 --> 00:42:30,410
We need to be better for it.

1050
00:42:30,410 --> 00:42:31,820
We can't stop.

1051
00:42:31,820 --> 00:42:34,250
None of us are going to
go park under a bunker

1052
00:42:34,250 --> 00:42:36,470
and call it the end.

1053
00:42:36,470 --> 00:42:37,445
There is a future.

1054
00:42:37,445 --> 00:42:38,820
And we're going
to be part of it.

1055
00:42:38,820 --> 00:42:40,670
And we're going to define it.

1056
00:42:40,670 --> 00:42:42,250
We're going to create it.

1057
00:42:42,250 --> 00:42:45,200
Well Kenneth, that's exactly
what you and the team are doing

1058
00:42:45,200 --> 00:42:46,920
and people are rising to it.

1059
00:42:46,920 --> 00:42:49,460
And it's energizing
and inspiring to me.

1060
00:42:49,460 --> 00:42:51,320
And I'm grateful that
I had the opportunity

1061
00:42:51,320 --> 00:42:53,903
to spend time with you and your
team today and really grateful

1062
00:42:53,903 --> 00:42:57,420
that you're showing how to
rise up to a whole new level.

1063
00:42:57,420 --> 00:42:58,640
So thank you very much.

1064
00:42:58,640 --> 00:43:00,020
Let's do it together.

1065
00:43:00,020 --> 00:43:00,710
I'm with you.

1066
00:43:00,710 --> 00:43:01,230
All right.

1067
00:43:01,230 --> 00:43:01,730
Thank you.

1068
00:43:12,710 --> 00:43:15,290
Thank you, Kenneth
and Lonnie. I am

1069
00:43:15,290 --> 00:43:19,190
honored to be presenting this
year's Cheri Bruno Ambassador

1070
00:43:19,190 --> 00:43:20,810
of Excellence Award.

1071
00:43:20,810 --> 00:43:23,510
This special
recognition was named

1072
00:43:23,510 --> 00:43:27,320
after our beloved team member
and friend, Cheri Bruno.

1073
00:43:27,320 --> 00:43:31,190
Cheri was an incredible
example of Red Shoes Living.

1074
00:43:31,190 --> 00:43:34,880
She was optimistic, kind,
thoughtful, grateful,

1075
00:43:34,880 --> 00:43:38,570
and always found ways to
encourage those around her.

1076
00:43:38,570 --> 00:43:40,610
We miss her dearly.

1077
00:43:40,610 --> 00:43:44,030
We created this award last
year to honor Cheri's memory

1078
00:43:44,030 --> 00:43:46,820
and to celebrate others
at PRMI who inspire

1079
00:43:46,820 --> 00:43:49,100
us to be our best selves.

1080
00:43:49,100 --> 00:43:52,100
I'm happy to be presenting
it again this year to two

1081
00:43:52,100 --> 00:43:55,670
amazing people who are known
throughout our organization

1082
00:43:55,670 --> 00:43:59,600
for their kindness, cooperative
attitude, dedication,

1083
00:43:59,600 --> 00:44:03,290
foresight, professionalism
and expertise.

1084
00:44:03,290 --> 00:44:07,490
These individuals embody Red
Shoes Living in all they do.

1085
00:44:07,490 --> 00:44:12,470
Please join me in recognizing
2020's winners, Shellie George

1086
00:44:12,470 --> 00:44:14,680
and Karie Gallegos.