Marketing Support

From local on site marketing support to national level public relations and advertising, we have you covered.

 

Increase your visibility and capture more leads with a suite of marketing services that customize and elevate your personal brand. Our online marketing store lets you create custom co-branded materials instantly—but that’s just the beginning. Our in-house marketing team creates over 200 original pieces a month—from traditional ads to social media, from email campaigns to customized websites. You can request personalized pieces or lean on our team of professionals who can advise on marketing and branding best practices to help you stay top-of-mind with your customers and industry partners.

 

The revolutionary marketing technology from partners such as ListReports automatically sends co-branded marketing materials to your industry associates as soon as their listings hit the market. Flyers, infographics, GPS enabled sign riders, single-property websites and more are created in minutes. Our review applications such as Social Survey and Podium amplify your customer’s positive reviews across social media and Google to boost your ratings.

 

Online Marketing Store

 

The PRMI Online Marketing Store is full of options for print and email advertising, as well as catchy social media posts to keep your social newsfeed fresh. We are constantly adding new content that you can personalize with your information or co-brand with industry partners. Twenty-four hours a day, you have access to loan product collateral, open house flyers, social media posts and more.


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Surefire

 

In the mortgage business, building and maintaining relationships with your customers is critical. Using a Customer Relationship Management (CRM) System is an effective way to do just that, which is where Surefire comes in. Send a birthday greeting, a loan anniversary “thank you” or information about a loan program (just to name a few) all from one location. 

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ListReports

 

Work alongside your real estate partners to capture leads and convert them into customers. With ListReports Encompass automation, you can easily advertise your agents’ private listings, and nearly any other property connected to the MLS, with tailored “Just Listed” text message alerts. ListReports Elite also give you access to informative open house materials, fresh property websites, property reports, and much more.

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MBS Highway

 

This is a cutting-edge digital platform that helps industry professionals interpret and forecast activity in the mortgage rate and bond markets, so you know when to lock and when to float. Additionally, the coaching videos have been shown to dramatically increase conversion ratios from conversation to application.

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Custom Marketing

 

Make an impact with your referral partners and customers. We offer a wide variety of Compliance-approved flyers that can be easily branded with your picture and contact information. Whether it’s a loan program or home buying tips, we’ve got you covered. These flyers can be found within our supported CRM Systems or in Marketing Online Store. We can also make custom marketing pieces upon request.

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Social Media Support

 

We provide support for social media with postings, walking you through on creating your own business pages to make sure that they are compliant, and even welcoming you to PRMI! Our corporate office team can help out with any questions that you may have. 

 

 

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ClickApproval

 

Today’s customers want to begin their mortgage application on a quick and easy digital platform, but they also want a confident sales professional to support and guide them through the process. ClickApproval lets borrowers apply faster than ever before, while you shadow their progress with real-time updates and provide the local customer care our borrowers expect from PRMI. With secure document uploads and instant chat support, you can provide your customers with the full benefits of the PRMI loan experience anytime, anywhere. 

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Public Relations

 

Putting together a community event? Have an exciting announcement? Not sure what to do with an online review? PRMI's public relations team is here to help. We'll write professional press releases highlighting your exciting announcements and community events and get them into the hands of your local media outlets. We are also here to advise on publicity best practices, like ways to highlight great online reviews and how to handle negative ones.

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